Radisson Blu Sligo

The incredible location of this beautiful hotel means everything you could possibly need is right on your doorstep. Scenic walks, pristine beaches, championship golf courses and the world famous Wild Atlantic Way - all within touching distance of each of their 132 bedrooms.

Blue, red, green, white and clear cocktails garnished with different fruit, surrounding a pineapple.
A thorough introduction to the Radisson Blu Sligo above images of the restaurant, lounge and spa.

My Role

This was yet another commission by the brilliant team in the iNua Hotel Collection. I was asked to craft a unique tone of voice and copy for each of the websites of their entire Radisson Blu Collection. This included their hotels in Limerick, Cork and Athlone.

Bright, spacious Radisson Blu Sligo lobby with four large blue velvet chairs and mahogany tables.
A carefully crafted text summary celebrating the accommodation features in the Radisson Blu Sligo.

  • "As anyone in hospitality knows, translating the personality of a hotel into words that truly connect with guests is not easy — but David has a real talent for it."

    — Brenda Murphy, Former Group Director The iNua Hotel Collection

My Words At Work

A thorough introduction to the Radisson Blu Sligo above images of the restaurant, lounge and spa.
A carefully crafted text summary celebrating the accommodation features in the Radisson Blu Sligo.
Thorough professionally crafted overview of weddings at the Radisson Blu Sligo and their features.
Overview of the ideal location of the Radisson Blue Sligo and a list of all the great things to do.

Designed, Developed & Delivered by Avvio (SHR)

Formally Avvio, SHR Group specialises in delivering smarter hotel operations, optimised revenue and transformative guest experiences. I was commissioned by The iNua Collection to develop the tone of voice and copy used across Avvio’s exquisite website.

Visit SHR

Contact Me

If you like what you’ve read above and want words for your hotel website, just say hello so we can get started.
David Higginbotham - The Copy Concierge

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