Radisson Blu Cork

People from Cork will always tell you it’s the best county in Ireland. Hotels like this make it hard to disagree. While perfectly located just 10 minutes from the city centre, it’s so packed with great facilities that you may never even venture out the door.

A large, white, two-story house with manicured hedges leading up to the ornate entrance door.
A carefully crafted intro to the Radisson Blu Cork above some of their available special offers.

My Role

I’ve collaborated with the iNua Hotel Collection on a number of their fantastic properties around Ireland. This time, I was asked to craft a unique tone of voice and copy for each of the Radisson Blu collection websites - Sligo, Limerick and Athlone.

Corner of a double room with iconic blue finishes surrounding a large bed with a bright yellow throw
Short, professionally crafted overview of different room types available at The Radisson Blu Cork.
  • "As anyone in hospitality knows, translating the personality of a hotel into words that truly connect with guests is not easy — but David has a real talent for it."

    — Brenda Murphy, Former Group Director The iNua Hotel Collection

My Words At Work

Designed, Developed & Delivered by Avvio (SHR)

Formally Avvio, SHR Group specialises in delivering smarter hotel operations, optimised revenue and transformative guest experiences. I was commissioned by The iNua Collection to develop the tone of voice and copy used across Avvio’s newly designed website.

Contact Me

If you like what you’ve read above and want words for your hotel website, just say hello so we can get started.
David Higginbotham - The Copy Concierge

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