Actons Hotel Kinsale

Anyone who’s been to Kinsale has probably been to Actons. When you’re a famous hotel in one of the most famous parts of Ireland, you have high expectations to meet every day. Actons have been meeting and exceeding them for over 80 years.

A beautiful suite filled with sky blue furniture overlooking Kinsale Harbour on a clear summer’s day
A short welcome to the hotel featuring the headline “Welcome to Yesterday, Today”.

My Role

The dynamic marketing duo of Amy & Amy commissioned me to update and improve the website content of Actons and its sister property The Trident Hotel Kinsale. Together, we overhauled the copy to celebrate Acton’s rich history and contemporary, post-refurbishment style.

The spacious lounge area with a barmaid pouring a glass of Irish whiskey behind the long bar.
Overview of Sidney’s Bar & Garden Lounge above a succulent slice of fish resting on tomatoes.

My Words At Work

Designed, Developed & Delivered by Avvio (SHR)

Formally Avvio, SHR Group specialises in delivering smarter hotel operations, optimised revenue and transformative guest experiences. I was commissioned by Actons Hotel Kinsale to develop the tone of voice and copy used across the beautiful new Avvio website.

Contact Me

If you like what you’ve read above and want words for your hotel website, just say hello so we can get started.
David Higginbotham - The Copy Concierge

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